{"id":2135,"date":"2026-05-22T12:54:22","date_gmt":"2026-05-22T10:54:22","guid":{"rendered":"https:\/\/kablonex.pl\/bez-kategorii\/premium-beverage-multipack-shrink-aesthetics-10-color-printing-and-film-downgauging-for-an-international-beverage-conglomerate\/"},"modified":"2026-10-08T12:27:09","modified_gmt":"2026-10-08T10:27:09","slug":"premium-beverage-multipack-shrink-aesthetics-10-color-printing-and-film-downgauging-for-an-international-beverage-conglomerate","status":"publish","type":"post","link":"https:\/\/kablonex.pl\/en\/case-study\/premium-beverage-multipack-shrink-aesthetics-10-color-printing-and-film-downgauging-for-an-international-beverage-conglomerate\/","title":{"rendered":"Beverage producer: premium multipack, 10-colour print and film downgauged to approx. 33 \u00b5m"},"content":{"rendered":"\n<div class=\"kx-article\">\n\n  <p class=\"kx-lead\">An international beverage and juice producer wanted three things at once: better-looking multipacks, printing in 10 colours instead of 8 and further downgauging of the film. The NEX-SHRINK HR formulation combined with NEX PRINT printing delivered shrinkage without distortion in the windows, 10 colours on the premium line and a film of approx. 33 \u00b5m on selected beverage lines.<\/p>\n\n  <div class=\"kx-summary\">\n    <div class=\"kx-label\">In brief<\/div>\n    <ul>\n      <li><b>Customer:<\/b> an international beverage and juice producer, Poland and Benelux.<\/li>\n      <li><b>Problem:<\/b> visible shrink distortion in the pack windows, printing to be extended from 8 to 10 colours for the premium line and film thickness to be reduced further across the main portfolio.<\/li>\n      <li><b>Solution:<\/b> high-gloss NEX-SHRINK HR with controlled shrinkage, NEX PRINT printing (flexo CI, 10 colours) designed to allow for shrinkage, downgauging to approx. 33 \u00b5m.<\/li>\n      <li><b>Result:<\/b> a consistent look for multipacks on the shelf without distortion in the windows, 10 colours on the premium line, fewer rejects on the packing line and lower material consumption per pack.<\/li>\n    <\/ul>\n  <\/div>\n\n  <div class=\"kx-stats\">\n    <div><b>8 \u2192 10<\/b><span>print colours on the premium line<\/span><\/div>\n    <div><b>approx. 33 \u00b5m<\/b><span>film on selected beverage lines<\/span><\/div>\n  <\/div>\n\n  <h2><span class=\"kx-num\">01<\/span> Customer<\/h2>\n\n  <p>An international beverage and juice producer operating in Poland and the Benelux countries. PET bottles reach the shelf in multipacks wrapped in shrink film.<\/p>\n\n  <h2><span class=\"kx-num\">02<\/span> Challenge<\/h2>\n\n  <p>The customer combined three requirements at once. They wanted to raise the visual standard of the packs, because shrink distortion was visible in the windows. For the premium line they needed printing in 10 colours instead of 8. Across the main portfolio they wanted to keep reducing film thickness.<\/p>\n\n  <p>In parallel, they wanted to launch a line with PCR content.<\/p>\n\n  <h2><span class=\"kx-num\">03<\/span> Solution<\/h2>\n\n  <ul>\n    <li><b>Formulation:<\/b> high-gloss NEX-SHRINK HR with controlled shrinkage, matched to the pack geometry.<\/li>\n    <li><b>Printing:<\/b> integration with NEX PRINT, flexo CI in 10 colours.<\/li>\n    <li><b>Design that allows for shrinkage:<\/b> artwork designed so that it lands on the windows after shrinking.<\/li>\n    <li><b>Downgauging:<\/b> further reduction of film thickness to approx. 33 \u00b5m on selected beverage lines.<\/li>\n  <\/ul>\n\n  <h2><span class=\"kx-num\">04<\/span> Results<\/h2>\n\n  <ul>\n    <li><b>Appearance:<\/b> a consistent premium look for multipacks on the retail shelf, without distortion in the windows.<\/li>\n    <li><b>Printing:<\/b> 10 colours on the premium line.<\/li>\n    <li><b>Packing line:<\/b> fewer rejects.<\/li>\n    <li><b>Material:<\/b> lower consumption per pack with approx. 33 \u00b5m film.<\/li>\n    <li><b>PCR:<\/b> a path to a variant with recycled content launched in parallel for juices.<\/li>\n  <\/ul>\n\n  <figure class=\"kx-video\">\n    <video controls muted playsinline preload=\"metadata\" poster=\"https:\/\/kablonex.pl\/wp-content\/uploads\/2026\/09\/napoje-multipack-zgrzewarka-wejscie-poster-1.jpg\" src=\"https:\/\/kablonex.pl\/wp-content\/uploads\/2026\/09\/napoje-multipack-zgrzewarka-wejscie-1.mp4\"><\/video>\n  <\/figure>\n  <p><em>Sealer infeed: the film wraps the PET pack; this is where the position of the artwork relative to the windows is decided.<\/em><\/p>\n\n  <figure class=\"kx-video\">\n    <video controls muted playsinline preload=\"metadata\" poster=\"https:\/\/kablonex.pl\/wp-content\/uploads\/2026\/09\/napoje-multipack-tunel-wyjscie-poster-1.jpg\" src=\"https:\/\/kablonex.pl\/wp-content\/uploads\/2026\/09\/napoje-multipack-tunel-wyjscie-1.mp4\"><\/video>\n  <\/figure>\n  <p><em>Tunnel exit: even shrinkage without distortion in the windows, the pack is ready for the pallet.<\/em><\/p>\n\n  <h2><span class=\"kx-num\">05<\/span> What this means for you<\/h2>\n\n  <p>Shrink aesthetics, the number of colours and film thickness usually pull in different directions. They can be reconciled, but only when the film, the print and the artwork come from one supplier and are calculated for a single geometry of your pack.<\/p>\n\n  <div class=\"kx-link\"><b>NEX-SHRINK<\/b><a href=\"https:\/\/kablonex.pl\/en\/products\/nex-shrink\/\">PE shrink film 20-250 \u00b5m<\/a><\/div>\n\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>An international beverage and juice producer wanted three things at once: better-looking multipacks, printing in 10 colours instead of 8 and further downgauging of the film. The NEX-SHRINK HR formulation combined with NEX PRINT printing delivered shrinkage without distortion in the windows, 10 colours on the premium line and a film of approx. 33 \u00b5m [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":2991,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","footnotes":""},"categories":[26],"tags":[],"class_list":["post-2135","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-study"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Drinks multipack: 10 colours, film approx. 33 \u00b5m | Kablonex<\/title>\n<meta name=\"description\" content=\"Beverage producer: NEX-SHRINK HR and NEX PRINT in 10 colours instead of 8. 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